Bell
The Right Network

Creative Director
Marcus Sagar
Noreel Asuro

Art Director
Sally Fung

Copywriter
Jason Soy

Bell’s network has better latency, buffering, and cell tower coverage than its competition. You may be nodding your head and thinking "that's awesome!" but most people have no clue what those terms mean. So, we used simple analogies to explain why being on the Bell network makes all the difference.

As part of the campaign, we were also tasked with creating a separate TV spot for roaming.

 Olympic TV • Push Pins

TV • Beach Umbrella

 TV • Tennis

 TV • Carousel