Coors Light
Pimp My Profile

Creative Director
Steve Persico
Anthony Chelvanathan

Art Director
Sally Fung
Jordan Gladman

Copywriter
Jason Soy
Mike Johnson

Having a good dating profile meant everything to 20 something year olds. So to make Coors Light relevant and cool with millennials again, we became their digital wingmen and pimped out their online dating profiles for a day. 

Awards
• Promo! Awards 2015 – Best Use of Mobile Marketing – Bronze & Banner Advertising
• Applied Arts Interactive 2015 – Mobile
• Applied Arts Advertising 2015 – Young Blood Advertising